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Copper vs Insightly

A CRM designed around Google Workspace, syncing Gmail, Calendar and Drive so records update from the inbox. A CRM that pairs lead and contact management with project management, useful when won deals turn into delivery work.

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Short answer: For 10 people who need workflow automation, Insightly is cheaper: Professional at $490 a month vs Copper Professional at $590, a difference of $1,200 a year.

Both are credible choices; the right one depends on team size, billing preference and which tier you need for automation. The tables below use each vendor's published prices and seat rules, so the totals are what a team of that size would be billed before tax.

At a glance

	Copper	Insightly
Score	32.7 / 100	22 / 100
Cheapest paid plan (annual)	Basic: $23	Plus: $29
Top published price (annual)	Business: $99	Enterprise: $99
Free plan	Not listed	Not listed
Month-to-month billing	Yes	Annual only
Trial	free trial, no credit card	free 14-day trial, no credit card
Seat rules	no seat minimum listed	no seat minimum listed
Workflow automation	Professional and upWorkflow automation	Professional and upWorkflow automation
Email sequences / cadences	Business and upEmail series	Not listed
Sales forecasting	Not listed	Not listed
Single sign-on (SSO)	Not listed	Not listed

"Not listed" means the vendor's pricing page doesn't mention the feature for any plan. It may still exist on a higher tier, as an add-on, or in a separate feature matrix, so check with the vendor before ruling a CRM out.

Monthly cost by team size (annual billing)

Pipeline & contacts only

Team	Copper	Insightly
1 person	$23 ✓ Basic	$29 Plus
3 people	$69 ✓ Basic	$87 Plus
10 people	$230 ✓ Basic	$290 Plus
25 people	$575 ✓ Basic	$725 Plus
50 people	$1,150 ✓ Basic	$1,450 Plus

Workflow automation

Team	Copper	Insightly
1 person	$59 Professional	$49 ✓ Professional
3 people	$177 Professional	$147 ✓ Professional
10 people	$590 Professional	$490 ✓ Professional
25 people	$1,475 Professional	$1,225 ✓ Professional
50 people	$2,950 Professional	$2,450 ✓ Professional

Automation + email sequences

Team	Copper	Insightly
1 person	$99 Business	—
3 people	$297 Business	—
10 people	$990 Business	—
25 people	$2,475 Business	—
50 people	$4,950 Business	—

Each cell is the cheapest plan that fits the team and lists every feature in that row's need, using each vendor's seat minimums and caps. ✓ marks the cheaper option.

Where each one comes out ahead

Copper

Lower entry price: Basic at $23 vs Plus at $29 per user per month
Publishes month-to-month prices; Insightly shows annual billing only
Lists email sequences (from Business); Insightly's pricing page doesn't

Choose Copper if your whole team works in Gmail and Google Calendar and you want the CRM to live beside the inbox.

See Copper pricing

Insightly

Cheaper route to workflow automation for 10 people: $490 vs $590 a month

Choose Insightly if you hand closed deals to a delivery team and want projects in the same system.

See Insightly pricing

Worth knowing

Copper: Contact limits rise by plan: Basic is capped at 2,500 contacts and Professional at 15,000.
Copper: Built around Google Workspace (Gmail, Calendar, Drive and Sheets integrations).
Insightly: Only annual billing is shown; no month-to-month price is published.
Insightly: Insightly's page blocks plain headless browsers; this capture used a desktop user agent.

FAQ

Is Copper or Insightly cheaper?

For 10 people who need workflow automation, Insightly is cheaper: Professional at $490 a month vs Copper Professional at $590, a difference of $1,200 a year.

Which has a free plan, Copper or Insightly?

Copper doesn't list one; Insightly doesn't list one.

Can I pay monthly for Copper and Insightly?

Copper publishes month-to-month prices; Insightly shows annual billing only.

Related comparisons

Full details: Copper pricing · Insightly pricing