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Salesforce vs Close
The enterprise heavyweight: a long edition ladder that starts with a small-business suite and climbs to AI-heavy editions sold on annual contracts. Built for high-volume inside sales, with calling, email and SMS in one place, plus an AI agent that works leads.
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Both are credible choices; the right one depends on team size, billing preference and which tier you need for automation. The tables below use each vendor's published prices and seat rules, so the totals are what a team of that size would be billed before tax.
At a glance
| Salesforce | Close | |
|---|---|---|
| Score | 58 / 100 | 27.4 / 100 |
| Cheapest paid plan (annual) | Starter Suite: $25 | Solo: $9 |
| Top published price (annual) | Max: $550 | Scale: $139 |
| Free plan | Yes, up to 2 users | Not listed |
| Month-to-month billing | Yes | Yes |
| Trial | free 30-day trial | free 14-day trial, no credit card |
| Seat rules | Free Suite capped at 2 users | Solo capped at 1 user |
| Workflow automation | Starter Suite and upBuilt-in Sales Flows and Lead Routing | Growth and upAutomated workflows |
| Email sequences / cadences | Not listed | Not listed |
| Sales forecasting | Pro Suite and upSales Quoting and Forecasting | Not listed |
| Single sign-on (SSO) | Not listed | Not listed |
"Not listed" means the vendor's pricing page doesn't mention the feature for any plan. It may still exist on a higher tier, as an add-on, or in a separate feature matrix, so check with the vendor before ruling a CRM out.
Monthly cost by team size (annual billing)
Pipeline & contacts only
| Team | Salesforce | Close |
|---|---|---|
| 1 person | $0 ✓ Free Suite | $9 Solo |
| 3 people | $75 ✓ Starter Suite | $105 Essentials |
| 10 people | $250 ✓ Starter Suite | $350 Essentials |
| 25 people | $625 ✓ Starter Suite | $875 Essentials |
| 50 people | $1,250 ✓ Starter Suite | $1,750 Essentials |
Workflow automation
| Team | Salesforce | Close |
|---|---|---|
| 1 person | $25 ✓ Starter Suite | $99 Growth |
| 3 people | $75 ✓ Starter Suite | $297 Growth |
| 10 people | $250 ✓ Starter Suite | $990 Growth |
| 25 people | $625 ✓ Starter Suite | $2,475 Growth |
| 50 people | $1,250 ✓ Starter Suite | $4,950 Growth |
Automation + email sequences
| Team | Salesforce | Close |
|---|---|---|
| 1 person | — | — |
| 3 people | — | — |
| 10 people | — | — |
| 25 people | — | — |
| 50 people | — | — |
Each cell is the cheapest plan that fits the team and lists every feature in that row's need, using each vendor's seat minimums and caps. ✓ marks the cheaper option.
Where each one comes out ahead
Salesforce
- Has a free plan (up to 2 users); Close doesn't list one
- Cheaper route to workflow automation for 10 people: $250 vs $990 a month
- Lists sales forecasting (from Pro Suite); Close's pricing page doesn't
Choose Salesforce if you expect to need deep customisation, forecasting and a large partner ecosystem as you grow.
See Salesforce pricingClose
- Lower entry price: Solo at $9 vs Starter Suite at $25 per user per month
Choose Close if your reps spend their day on the phone and you want a dialer inside the CRM.
See Close pricingWorth knowing
- Salesforce: Salesforce says most of its products use annual contracts.
- Salesforce: Only Starter Suite is shown with month-to-month billing; every higher edition is billed annually.
- Close: Each card carries two prices without saying which is monthly; we treat the lower one as the annual price because the annual option is labelled "save up to 50%".
- Close: Solo and Essentials don't include workflows.
FAQ
Is Salesforce or Close cheaper?
For 10 people who need workflow automation, Salesforce is cheaper: Starter Suite at $250 a month vs Close Growth at $990, a difference of $8,880 a year.
Which has a free plan, Salesforce or Close?
Salesforce has one for up to 2 users; Close doesn't list one.
Can I pay monthly for Salesforce and Close?
Salesforce publishes month-to-month prices; Close publishes month-to-month prices.
Related comparisons
Full details: Salesforce pricing · Close pricing