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monday CRM vs Attio
A CRM built on monday.com's customisable boards, a natural fit for teams that already manage work there. A newer, data-model-driven CRM aimed at startups, with a free tier for tiny teams and seat caps on its lower plans.
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Both are credible choices; the right one depends on team size, billing preference and which tier you need for automation. The tables below use each vendor's published prices and seat rules, so the totals are what a team of that size would be billed before tax.
At a glance
| monday CRM | Attio | |
|---|---|---|
| Score | 45.6 / 100 | 29.7 / 100 |
| Cheapest paid plan (annual) | Basic: $12 | Plus: $35 |
| Top published price (annual) | Pro: $28 | Pro: $79 |
| Free plan | Not listed | Yes, up to 3 users |
| Month-to-month billing | Yes | Yes |
| Trial | free 14-day trial | Not listed |
| Seat rules | minimum 3 seats and self-serve up to 40 seats | Free capped at 3 users and Plus capped at 10 users |
| Workflow automation | Standard and up250 custom automations /month | Not listed |
| Email sequences / cadences | Pro and upSet email sequences | Pro and upCall Intelligence & sequences |
| Sales forecasting | Not listed | Not listed |
| Single sign-on (SSO) | Not listed | Not listed |
"Not listed" means the vendor's pricing page doesn't mention the feature for any plan. It may still exist on a higher tier, as an add-on, or in a separate feature matrix, so check with the vendor before ruling a CRM out.
Monthly cost by team size (annual billing)
Pipeline & contacts only
| Team | monday CRM | Attio |
|---|---|---|
| 1 person | $36 Basic | $0 ✓ Free |
| 3 people | $36 Basic | $0 ✓ Free |
| 10 people | $120 ✓ Basic | $350 Plus |
| 25 people | $300 ✓ Basic | $1,975 Pro |
| 50 people | — | $3,950 Pro |
Workflow automation
| Team | monday CRM | Attio |
|---|---|---|
| 1 person | $51 Standard | — |
| 3 people | $51 Standard | — |
| 10 people | $170 Standard | — |
| 25 people | $425 Standard | — |
| 50 people | — | — |
Automation + email sequences
| Team | monday CRM | Attio |
|---|---|---|
| 1 person | $84 Pro | — |
| 3 people | $84 Pro | — |
| 10 people | $280 Pro | — |
| 25 people | $700 Pro | — |
| 50 people | — | — |
Each cell is the cheapest plan that fits the team and lists every feature in that row's need, using each vendor's seat minimums and caps. ✓ marks the cheaper option.
Where each one comes out ahead
monday CRM
- Lower entry price: Basic at $12 vs Plus at $35 per user per month
- Lists a free 14-day trial
- Lists workflow automation (from Standard); Attio's pricing page doesn't
- Cheaper route to email sequences for 10 people: $280 vs $790 a month
Choose monday CRM if your company already runs projects on monday.com and your sales team is mid-sized.
See monday CRM pricingAttio
- Has a free plan (up to 3 users); monday CRM doesn't list one
- No seat minimum; monday CRM starts at 3 seats
Choose Attio if you are an early-stage team that wants a flexible data model and can live within the lower-tier seat caps.
See Attio pricingWorth knowing
- monday CRM: The page is set to a 10-seat team with yearly billing; the struck-out figure is the monthly price, which monday says is not discounted.
- monday CRM: There is no free plan beyond the trial.
- Attio: Each card shows the monthly then the annual figure; annual is the one labelled "Save 20%".
- Attio: AI and automation run on credits; extra workspace credits are sold in blocks.
FAQ
Is monday CRM or Attio cheaper?
For 10 people who need workflow automation, only monday CRM can be priced: Standard at $170 a month. Attio isn't ranked because its pricing page doesn't list workflow automation.
Which has a free plan, monday CRM or Attio?
monday CRM doesn't list one; Attio has one for up to 3 users.
Can I pay monthly for monday CRM and Attio?
monday CRM publishes month-to-month prices; Attio publishes month-to-month prices.
Related comparisons
Full details: monday CRM pricing · Attio pricing