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monday CRM vs Attio

A CRM built on monday.com's customisable boards, a natural fit for teams that already manage work there. A newer, data-model-driven CRM aimed at startups, with a free tier for tiny teams and seat caps on its lower plans.

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Short answer: For 10 people who need workflow automation, only monday CRM can be priced: Standard at $170 a month. Attio isn't ranked because its pricing page doesn't list workflow automation.

Both are credible choices; the right one depends on team size, billing preference and which tier you need for automation. The tables below use each vendor's published prices and seat rules, so the totals are what a team of that size would be billed before tax.

At a glance

monday CRMAttio
Score45.6 / 10029.7 / 100
Cheapest paid plan (annual)Basic: $12Plus: $35
Top published price (annual)Pro: $28Pro: $79
Free planNot listedYes, up to 3 users
Month-to-month billingYesYes
Trialfree 14-day trialNot listed
Seat rulesminimum 3 seats and self-serve up to 40 seatsFree capped at 3 users and Plus capped at 10 users
Workflow automationStandard and up250 custom automations /monthNot listed
Email sequences / cadencesPro and upSet email sequencesPro and upCall Intelligence & sequences
Sales forecastingNot listedNot listed
Single sign-on (SSO)Not listedNot listed

"Not listed" means the vendor's pricing page doesn't mention the feature for any plan. It may still exist on a higher tier, as an add-on, or in a separate feature matrix, so check with the vendor before ruling a CRM out.

Monthly cost by team size (annual billing)

Pipeline & contacts only

Teammonday CRMAttio
1 person$36 Basic$0 ✓ Free
3 people$36 Basic$0 ✓ Free
10 people$120 ✓ Basic$350 Plus
25 people$300 ✓ Basic$1,975 Pro
50 people$3,950 Pro

Workflow automation

Teammonday CRMAttio
1 person$51 Standard
3 people$51 Standard
10 people$170 Standard
25 people$425 Standard
50 people

Automation + email sequences

Teammonday CRMAttio
1 person$84 Pro
3 people$84 Pro
10 people$280 Pro
25 people$700 Pro
50 people

Each cell is the cheapest plan that fits the team and lists every feature in that row's need, using each vendor's seat minimums and caps. ✓ marks the cheaper option.

Where each one comes out ahead

monday CRM

  • Lower entry price: Basic at $12 vs Plus at $35 per user per month
  • Lists a free 14-day trial
  • Lists workflow automation (from Standard); Attio's pricing page doesn't
  • Cheaper route to email sequences for 10 people: $280 vs $790 a month

Choose monday CRM if your company already runs projects on monday.com and your sales team is mid-sized.

See monday CRM pricing

Attio

  • Has a free plan (up to 3 users); monday CRM doesn't list one
  • No seat minimum; monday CRM starts at 3 seats

Choose Attio if you are an early-stage team that wants a flexible data model and can live within the lower-tier seat caps.

See Attio pricing

Worth knowing

FAQ

Is monday CRM or Attio cheaper?

For 10 people who need workflow automation, only monday CRM can be priced: Standard at $170 a month. Attio isn't ranked because its pricing page doesn't list workflow automation.

Which has a free plan, monday CRM or Attio?

monday CRM doesn't list one; Attio has one for up to 3 users.

Can I pay monthly for monday CRM and Attio?

monday CRM publishes month-to-month prices; Attio publishes month-to-month prices.

Related comparisons

Full details: monday CRM pricing · Attio pricing